Review: Area H20 Shampoo and Conditioner for Medium Water Area - Coloured Hair

I always knew that different areas of the country had different water categories; soft, medium and hard, although I've never known what water area I live in and how that can affect my hair. I've now discovered that I live in a hard water area. According to Area H20, water becomes "harder" the more minerals it contains. Hard water binds tiny limescale molecules to the hair, which can be damaging. At the other end of the scale, soft water can make hair slippery and unmanageable. Area H20's range of shampoo and conditioners is scientifcally formulated to combat the effects of soft, medium or hard water.

I was lucky enough to be sent the Area H20 Shampoo and Conditioner for Medium Water Area - Coloured Hair, which retails at £17.50. Area H20 say, "Area H20 Medium Water Shampoo – Coloured Hair cleanses and protects colour from natural mineral deposits that build up during washing in medium water areas. This revolutionary range leaves your hair cleaner, smoother, less flyaway with brilliant shine and colour intensity. The revolutionary formulation in Area H20 Medium Water Conditioner - Coloured Hair acts as a magnet, attracting mineral ions, allowing you to wash them away easily. This nourishing conditioner leaves hair smooth, less flyaway with a long-lasting brilliant shine."

The shampoo has a thick formula and is clear in colour. You use it as you would a SLS free shampoo (although it isn't SLS free), as you apply a small amount, lather, rinse and then repeat. Area H20 advise to use it sparingly due to the concentrated formula. It lathers really well and has a subtle, fresh scent. The conditioner also has a thick formula and is white in colour, which you leave in for a few minutes before rinsing. 

After using the shampoo I thought my hair felt a little dry, but the conditioner is the perfect antedote. After blow drying my hair feels really lightweight, soft and fresh - just like I have given it a really deep cleanse. As promised, my hair is less flyaway and more manageable. I'm impressed by the result as this is the medium water shampoo and conditioner yet I live in a hard water area. The only thing I'm not sure about is if this duo makes any difference to the colour intensity of my highlighted blonde hair.

The Verdict
I love the science behind the Area H20 Shampoo and Conditioner and I would recommend it if you want to deep cleanse your hair of build up - both natural and from products. However I'm not sure that there's much difference in terms of colour intensity, so I wouldn't recommend purchasing it on this basis.

The Area H20 Shampoo and Conditioner for Medium Water Area - Coloured Hair is available to purchase from Look Fantastic here.

Do you know what water area you live in? Would you use a shampoo and conditioner based on this?

Beauty Bird xx 

 

P.S. This post contains a PR sample. This does not affect my opinion of the product.